Boothe's 4202 Blog

How the Internet and Technology is changing Editing

Game changers

with one comment

In the jumbled world of online journalism, there’s little victory left in being the first publication to break a story.

While small or unorganized sites can grab extra views by getting a scoop, readers will first and foremost go to their trusted and reliable web pages for news on developing story.

For example, if I watch TV and see a big trade or an athlete arrest being talked about on ESPN, I likely won’t be travelling to their site to read more. Instead, I’ll click over to ESPN’s competitor — Sports Ilustrated – not only for its superior quality of writing but for the more pleasant and specialized experience I get on its page.

I have been a frequent user of SportsIllustrated.com (or SI.com) for a long time, because the content on the page doesn’t feel forced. Jeff Pearlman, a former ESPN.com writer, explains ESPN’s web model as looking like an “exploded burrito”  without a centralized focus on your screen.

The amazing thing about publications like Sports Illustrated and The Atlantic leading the charge in web journalism is that each is usually a weekly or monthly product. Quick, up-to-the-minute news has never been their game, but perhaps that’s why they are succeeding at it and even making money. The Internet has allowed both magazines to compete on a daily level like never before in an affordable way.

For magazines, news is clearly can become a process now and not just an artifact sitting in a doctor’s office.

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Written by jboothe

March 28, 2012 at 7:28 pm

Posted in Uncategorized

One Response

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  1. Good summary
    one focus problem – news is clearly can become a process now

    Ronald R. Rodgers

    March 30, 2012 at 11:58 am


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